Erbaluna is located in La Morra, Barolo, in the heart of the Langhe hills. The date 1915 is inscribed on an old brick wall in the historic cellar, where the wines are still aged in large 30-hectoliter barrels, indicating the year when the cellar was first renovated. A diploma dated 1933 honors the Barolo of the 1927, 1928, 1929 and 1930 vintages, confirming the estate's long-standing tradition for and commitment to quality. In the mid-1980s, Andrea and Severino Oberto, two brothers, decided to change the face of their estate, deciding to work organically and trying to regain that contact with the land that seemed to have been lost in recent decades. Little by little, they purchased new vineyards, converting them to organic cultivation methods and reinforcing the importance of organic farming. Today, Andrea Jr is the fourth generation of the Oberto family to be involved in winemaking since the beginning of the 20th century, carrying on the family traditions.